Abstract: The liner shipping industry plays a crucial role in the global logistics and transportation network. Liner agencies function as vital intermediaries that ensure seamless coordination between shipping lines and various stakeholders in the port and logistics ecosystem. This study focuses on the detailed operations of Seahorse Ship Agencies Pvt. Ltd., a Chennai-based firm renowned for its expertise in handling vessel and cargo documentation for both imports and exports. The research seeks to investigate operational procedures, analyze documentation workflows, and evaluate the digital tools employed by the agency. Using a structured methodology combining fieldwork, interviews, and secondary research, the paper applies business analysis tools such as Pareto analysis, Fishbone diagram, and SWOT to derive insights. It concludes by offering data-driven recommendations to overcome inefficiencies and improve productivity. This expanded version also considers future trends in maritime logistics, the potential impact of digitization and artificial intelligence (AI), and regulatory changes within the global shipping sector.

| DOI: 10.17148/IARJSET.2025.125111