Abstract: Globalization in its present form is a process, which has implications not only for social and cultural institutions of development countries but is also transforming the social fabric of developing countries like India. At the most general level, globalization refers to a process of change, which affects all regions of the world in a variety of sectors of which the media is an important one. In fact, the rapid expansion of term and therefore the concept of present sort of globalization are made possible only through the knowledge revolution throughout the planet. It has been widely known that media can play a considerable role in promoting and disseminating information. Globalization of media has not only transformed the ways of communication but it also has implications for the profession of journalism. In India journalism as a profession is in a transitional face as forms of media are transforming the required training and skills based on computer based information technology has been changed over a period of two decades. Thus, new communication technologies have great implications for the profession of journalism. The new parameter of competency and acquaintance with new gadgets is very much needed in various streams of journalism. New Media features a tendency to integrate different media forms at one platform. The information originated in one form of media flow through different paths in various media including social media and affects the contents and preferences of media professionals. The present paper focuses on above mentioned issues regarding the changes in media, its growth and the transformation of media practitioners in the era of globalization.


PDF | DOI: 10.17148/IARJSET.2021.8964

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